Change Communication

As the Director of Sales and Marketing, you are tasked with communicating the implementation of a new technology to your global team. The goal is to ensure that the team understands the change and is committed to adopting it.

Key Learning Topics

Organizational change communication, Change resilience and resistance, and Commitment to change.

Simulation Level

Designed for basic and advanced level leadership training purposes.

Learner Profile

Suitable for middle and upper managers and higher education students.

Key Activities

  • Crafting tailored change messages based on recipients’ profiles
  • Analyzing and understanding diverse reactions to change
  • Developing communication strategies to foster commitment to change
  • Discovering and evaluating your own communication style and its effectiveness based on AI diagnostics and feedback
  • Simulation Duration: 30-45 min